I need to admit something.
I’m totally guilty of scrolling through websites and only glancing at the text. And if there’s a LOT of text, I know that my eyes will glaze over and I’ll pretend to read it. As a copywriter, a part of me feels bad that I’m not reading something that someone put effort into creating. The other part of me feels annoyed that someone put this much copy on a single page.
I love stumbling across a website that has great content. When the content is speaking to me, not at me, it’s great. The content is in my head and I find myself nodding along in agreement. When this happens, I will not only read the entire page, but I’ll wander around the whole website. I’ve been baited and now I want more great content.
Does your website have enticing content? Does it engage your audience and make them want to take action? Is your content inspiring or does it make people leave your site immediately?
Don’t you want content that invites your audience to read more?
Here’s how to upgrade your website content from uhhhhh to uh-mazing!
Hire a great copywriter!
But don’t stop there. Why give just your content a little love? Give your WHOLE website a makeover. Jess from Jess Creatives and I have partnered together and created Makeover Magic. It’s the ultimate solution to get that brand refresh you’ve always wanted + killer content.
Give your business a treat and invest in a long-term solution. Give yourself the gift of Makeover Magic!